Launched in 2009, KeepCup revolutionised the way consumers drink their takeaway espresso with the world’s first barista standard reusable cup, designed for drinking pleasure. Our mission is to ensure the world neither wants, needs or uses single-use cups, and every year KeepCup reusers divert millions of disposables from landfill.
We are in business for better – a founding BCorporation member, we are committed to making a positive impact for all stakeholders - workers, customers, suppliers, community, and the environment. A member of 1% for the Planet, we donate at least 1% of global revenue to environmental causes.
We are a business committed to diversity, equity, inclusion and 'doing good', demonstrated by our B Corporation certification and ongoing commitment to 1% for the Planet.
1%
We give 1% of our global revenue to environmental charities
75
Sold in over 75 countries, diverting millions of disposables
2025
Committed to becoming carbon neutral by 2025
2019
We became an accredited Living Wage employer