Fair Game believes in a sport where every fan can put their shirt on in the morning proud in what it stands for, safe in the knowledge that the traditions and heritage of their club will always be there. We are led by clubs, supported by experts and backed by politicians. We believe in sustainability, integrity and community. We wish to see football governed with fairness, openness and transparency at its core; honouring the mantra that the game can be a force for good and putting clubs at the heart of the communities they serve.